Brand Doctors of the Digital World

Shrutika Ratnaparkhi,Co-Founder, SOCIALLUMINATE

Avoiding digital marketing is like opening a business and not telling anyone about it. Don’t limit your brand success by keeping it invisible in this digital world. Digital Marketing is the most inexpensive way to reach every corner of the globe and your target audience. People today carry their smart phones everywhere they go and spend hours on social media platforms which is a great opportunity for branding in a creative way.

Every brand is successful or unsuccessful for a reason and one brand doctor started diagnosing those reasons. Miss Shrutika Ratnaparkhi at the age of 21 understood the need to promote business online. After she was awarded as the best management student of her college, she knew in her heart that she wants to achieve big. When she completed bachelor’s in business administration she worked as an intern in a marketing firm where she got the opportunity of working with top brands across India which boosted her confidence and acted as a motivation for her to start her own Digital Marketing Firm. In the beginning, she was a one-woman army working as a business developer, content writer, designer, and manager. That was when she realized that she will need a strong and trusted team with her who will be other two strong edges of SocialLuminate’s Pyramid. Her elder sister Miss Shreyasi Ratnaparkhi and her Best Friend Mr. Jonah David being content writers guided her in the beginning days and that’s when they decided to work together as a team.

Team SocialLuminate has treated many brands with strategic medicines to reach to their target audience and has a long list of happy clients. They promote their own brand and other brands through Facebook, Instagram, Google, and other various sources. Ms. Shrutika, Ms. Shreyasi and Mr. Jonah use digital media effectively to reach to the various types of businesses by creating creative ‘Ad Campaigns’ which attract a maximum number of people at the same time. However, they take care of every need of a brand including graphic designing, photography, website designing and management, videography, video editing, and strategy planning.

This young trio is winning the hearts of clients since 2017. The most essential ingredient of this partnership firm is mutual trust amongst each other. While talking about partnership firm Ms. Shrutika said, “A compatible partner for your business is one who you can trust a partner with three E’s- Efficiency, Ethics, and Efforts”. She believes that if partners are confident about these three E’s, then there is no limit for their success.

Upgrading is the key to a successful business and hence team SocialLuminate has launched a new service of pre-diagnosing a brand before starting their branding so this way clients will get exactly what the need and not what the agency wants to give.

Any business is incomplete without taking risks. Initially, people hesitated to trust young minds with minimum experience as there are thousands of experienced digital marketing agencies in the market. In this situation, like every other business, clients refused to pay an advance payment so team SocialLuminate had to take a risk to complete all the work and just cross fingers to get the payment on time. However, as time passed SocialLuminate is reviewed by its client as a most reliable Digital Marketing Firm.

When an entrepreneur has a strong plan with faith and dedication, he or she becomes unstoppable. Ms. Shrutika, Ms. Shreyasi and Mr. Jonah have strong dedication and faith in achieving heights in the field of branding. In conversation with this trio, they said: “A burning desire can lead an entrepreneur to the goal in the matter of no time”.
SocialLuminate’s website is flowing with a long list of well-known brands and they plan to work with more in the coming years.

Mr. Jonah, Ms. Shreyasi and Ms. Shrutika believe that if one is not useful for the society then no matter how much success a brand achieves they will always struggle for mental satisfaction. These youngsters are very much connected with the kids in Sindhu Tai Sapkal of Manjri and Saswad and visit them as many times possible to guide them with the new trends of the market and end up learning many things from these young kids too.

When asked for their Business Mantra all the three had the same answer – ” Don’t Quit but Modify your Business, quitting will lead you nowhere, but a right modification can lead you towards the peak”.

socialluminate@gmail.com
www.socialluminate.com