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How did you start your business?
When I moved to a different city from my hometown for my job, I started developing dry skin with the soap that I was regularly using. I came to know about handmade soaps& cosmetics and learnt to make it. The biggest challenge at that time for me was lack of quality raw materials and heavy investment. Most of them were not available in smaller quantities for beginners and small business owners to afford. Limeart was created to overcome and bridge the gap to support people who want to start their own skin care business.
Can you give us a brief introduction about your brand/company?
Limeart is an one stop solution for all soap and cosmetic making raw materials.This year marks our 8th year and we scaled up from 30+ products initially to 700+ products today. Our vision is to support skin care startups and small business owners who would like invest in raw materials at very minimum quantity, best quality and affordable rates.
How do you keep yourself updated on your business?
I read & learn a lot about new innovations from many experts in the field and incorporate my ideas and test it before implementing in to my business.
Benefits of your services to the society?
Today starting a cosmetic brand/business in a small way is possible with minimum investment. Limeart offers ingredients to prepare soaps and cosmetics at very minimum quantity and affordable rate to empower self employment opportunity in our society.
What advice would you give to someone just starting their own business?
Purpose and consistency is most important trait for an successful business.Despite success/failure, embracing change and willingness to understand the root cause of every problem in the journey will definitely pave the way for long run business and financial gain.
Tell us about yourself?
I hail from a middle class family in coimbatore, tamilnadu. Being from a non business background, I have to learn things through experience and downtime. My parents and my husband supported me to pursue my dream by balancing my personal life. Being named as low confidence, not like changes and dependent through my childhood, Business has helped me to convert negative patterns to evolve in to confident ,change loving and independent person.
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