Idealizeer… A Growth Partner! | Mr. Pankaj Kathane

“Growth is never by mere a chance; it is the result of force working together.”- James Cash Penney

A step toward branding in the digital era has transformed the definitions of goals and success. Faced with this once-in-a-lifetime opportunity, many leaders have shifted their leadership styles in both practical and creative ways. The improvements may have arisen out of a requirement, but they have far-reaching consequences that go beyond the present crisis. New ways open up the extended world of opportunities regardless of location and time.

The way Mr. Pankaj Kathane has handled their business and achieved new heights over the time, especially during the pandemic, is what one should learn from him.

Mr. Pankaj Kathane is the Director of the company, Idealizeer Content Solutions Pvt Ltd offering Content & Digital marketing solutions for a wide range of domains including manufacturing, education and & training industry, and Information Technology. Apart from these, the company has attained standards in translation to reach the extent. He believes in the power of words that can make revolutions. Thus, the quality of content is the aim of the company to serve the client.

The list of services offered by Idealizeer Content Solutions is as below:
• Creative writing
• Technical writing
• Academic Content Writing
• Business Content Writing
• Research paper and Book writing
• Digital Marketing
• Translation and Localization
• Branding and Designing Services

While focusing on an outstanding educational and professional background, Mr. Pankaj holds a Master’s Degree and worked magnificently for more than 20 years in varied domains including the educational sector, sales & marketing, and information technology sectors. Nonetheless, he has also been honored as a part of the Government Policy study group and a committee member of 6 different Universities. He has worked as a techno-math subject expert and successfully attended more than 50 conferences out of which 10 were national level conferences.

At the time of interviewing, Mr. Kathane acknowledges the fact that the ultimate value proposition on which his company Idealizeer works specifically includes transparency in communications, complete client satisfaction, and assurance in quality returns. As we are not just putting words together to impress people but we develop the curiosity which connects the valued audience to the brand.

The key to the success of Idealizeer is hidden in their honest and transparent approach toward their clients. Designing and managing content and digital marketing for the client industry is not a one-way process, but it also requires transparent communication and feedback orientations, he added. Creativity is the step toward engaging outcomes and leading the anticipated achievements that can be turned into success. He acknowledges the need for quality translation to extend the business opportunities, and his company also serves various government, semi-government and non-government clients with commendable language expertise.

When it comes to the core values of the Idealizeer content solutions company, he emphasizes on quality work, complete client satisfaction, total transparency in work, and bonding. Idealizeer is a process-driven company, so they strictly adhere to the standard path that leads to success. Idealizeer has risen in popularity in the industry by adhering to established norms and rules while also incorporating human touch and creativity into their work.

Currently, the achievement of the company has added a successful run in Nashik (2020) and Hyderabad (2021) after the Pune branch. However, Idealizeer has a goal of opening at least 25 branches nationally and serving more than 100 clients at a single time. This is how an Idealizeer leads towards triumph.

Besides, Idealizeer is working to integrate AI-based Technology into its work culture, which may require partnering with investors, in addition to onboarding a few trainers to Idealizeer. This move in the digital marketing industry will contribute twice more than their expectations.

This is how Idealizeer has achieved milestones of serving 6 International clients in the first six months after the establishment of the company and achieved a number of awards consecutively 3 years including Best Copywriter (2020) and Best Digital Marketing Company (2021) and Writer of the Year (2022).

As the family is the backbone of anyone and any business, similarly, Mr. Pankaj Kathane’s strength pillar was his Family. He is well supported by his son, Ayush as well as by his wife- Dr. Arpita, one of the business tycoons and a Ph.D. holder. She efficiently manages the team as the Company Director for the Idealizeer Content Solutions Pvt. Ltd.. With the full support from family and perseverance to complete the dream, Mr. Pankaj has successfully reached new heights in the business.

As, the right words can build trust, raise understanding, and create growth; Idealizeer uses the right words to thrive in clients’ businesses. Mr. Pankaj believes in quality and innovation that enrich the power of words and transform the story into success. Thus, Idealizeer is in search of visionary individuals and companies to walk alongside in their success journey!